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Bachelor of Science (B.Sc)

Visual Communication

Eligibility

To be eligible for the programme, candidates must have completed 10+2 (Higher Secondary) in any stream with a minimum aggregate of 50% from a recognized board. Selection will be based on an entrance test and a personal interview.


Overview

BSc in Visual Communication programme is designed to equip students with the creative and technical skills required for effective visual storytelling and communication. The curriculum covers a wide range of topics, including graphic design, photography, advertising, filmmaking, interactive media, and contemporary media. Students gain hands-on experience with industry-standard tools and software, enabling them to create professional-quality content. The programme also emphasizes critical thinking, branding strategies, and media aesthetics, preparing graduates for dynamic careers in visual media industries or for higher studies in related fields.

Course Highlights
  • Develop strong visual storytelling skills to effectively communicate ideas across different media platforms.
  • Gain hands-on experience in photography, filmmaking, and multimedia production for diverse communication needs.
  • Learn the principles of interactive media and contemporary media, including web design, digital content, and social media strategies.
  • Master the use of industry-standard software for graphic design, video editing, and multimedia production.
  • Build a versatile portfolio demonstrating your expertise in visual communication across various formats.
  • Cultivate entrepreneurship skills tailored to the visual communication sector, including starting a business, client management, and understanding industry trends.
  • Enhance research skills to critically analyze visual communication trends, audience behaviour, and emerging media technologies.
Course Commencement : July 2025

Study Campus

JAIN Animation School
JAIN Knowledge Campus
# 44/4, District Fund Road
Jayanagar 9th Block, Bangalore - 560069
080 - 46501773


Admissions Office

JAIN Knowledge Campus
# 44/4, District Fund Road
Jayanagar 9th Block Campus
Bangalore - 5600 69
080 - 46501773,
+91 8951362405

Course Image
Curriculum Structure

Languages
  • English - 1
Optional Language - 1
  • Additional English
  • Kannada
  • Hindi
  • Sanskrit
Core Course
  • Introduction to Visual Communication
  • Creative Writing for Media
Learning Lab
  • Basics of Photography
  • Fundamentals of Drawing and Story Boarding
Skill Enhancement Course
  • Mind Management & Human Values 1

Languages
  • English - 2
Optional Language - 2
  • Additional English
  • Kannada
  • Hindi
  • Sanskrit
Core Course
  • Interactive Design Fundamentals
  • Typographic and Visual Design
Learning Lab
  • Multimedia Production
  • Sound Design
Skill Enhancement Course
  • Mind Management & Human Values 2

Core Course
  • Digital Media and Culture
  • Design Thinking for Problem Solving
Learning Lab
  • Motion Graphics
  • Interactive Content Creation
Skill Enhancement Course
  • UI/UX Design
  • Portfolio Development
Ability Enhancement Compulsory Course
  • Environmental Studies
Open Elective
  • Open Elective 1

Core Course
  • Social Media Management
  • Introduction to Digital Marketing
Learning Lab
  • 360° Video Production
  • Social Media Branding
Skill Enhancement Course
  • Digital Podcast
  • Storytelling for SDGs
  • Portfolio Development
  • Educational Media for SDG 4
Ability Enhancement Compulsory Course
  • Indian Constitution
Open Elective
  • Open Elective 2

Core Course
  • Branding and Corporate Communications
  • Public Relation and Campaign Management
Learning Lab
  • Media Entrepreneurship
  • Advertisement Filmmaking
  • Documentary Filmmaking Lab
Skill Enhancement Course
  • Creative AI
  • Personality Development
  • AR & VR Video Production
Discipline Specific Core Elective Course
  • Short Filmmaking
Open Elective
  • Open Elective 3

Core Course
  • Digital Media Law and Ethics
  • Film Appreciation
Learning Lab
  • Advanced Photography
  • Advanced Sound Design
Skill Enhancement Course
  • Internship
Open Elective
  • Open elective 4
Vocational Courses
  • IKS in Contemporary Media

Core Course
  • Media Research and Methodology
Learning Lab
  • Dissertation
Discipline Specific Core Elective Course
  • Media Analytics and Audience Research
Vocational Courses
  • Visual Communication and Semiotics

Core Course
  • Innovation in Media Product Development
Learning Lab
  • Cybersecurity and Ethical Hacking in Media
Discipline Specific Core Elective Course
  • Capstone Project in Media and Design (8 credits)
Vocational Courses
  • Creative Thinking & Design Process
Career Outcomes

Bsc degree in Visual Communication opens up opportunities for students in various fields such as advertising, filmmaking, photography, digital media, broadcast journalism, and user experience design. Graduates can work as graphic designers, filmmakers, content creators, UI/UX designers, media strategists, visual researchers, and advertising specialists. The programme also prepares students for roles in multimedia production, visual branding, and creative entrepreneurship.